Bombaywallah & Mumbaikar Discuss (5): Hitler’s Cross & Gimmicks Gross
Two friends – Bombaywallah & Mumbaikar – discuss a new restaurant in Navi Mumbai named after Adolf Hitler.
Bombaywallah: Have you seen Hitler’s Cross yet?
Mumbaikar: I saw it in Crossword sometime back, but didn’t pick it up. I have read Rise and Fall of the Third Reich and I have had enough of Hitler. But I must say that I’m intrigued by this sudden twist in your reading tastes.
Bombaywallah: It’s about bad taste all right, but not my reading tastes. It’s a new restaurant in Navi Mumbai, named after Hitler because the promoters wanted to be different and thought that
this is one name that will stay in people’s minds. (link)
And not only have they named the restaurant after Hitler, they have also put billboards, balloons, lamppost kiosks and bus panels in Navi Mumbai to promote the restaurant.
Mumbaikar: But, with a name like that, nobody must be eating at the restaurant?
Bombaywallah: Actually, it seems that people don’t know much about Hitler these days. Actor Murli Sharma, who was a guest at the inauguration on Friday night said:
I found the huge posters of Hitler at the restaurant amusing. I am not really agitated as I have not read much about (Hitler). (link)
Mumbaikar: He must have failed his class tenth exam and become an actor!
Bombaywallah: What’s interesting is that even the mayor and former mayor of Navi Mumbai were present at the inauguration. Also, a lot of people are trying out the restaurant to see what the fuss is all about.
Mumbaikar: So, it seems to be working for them.
Bombaywallah: Yes, and that’s not all. The promoters are planning to turn the eatery’s name into a brand with more branches in Mumbai.
Mumbaikar: I wonder what’s next! The Genocide Grocery Store? Idi Amin’s Dosa Shack? Kadafi’s Kati Roll? Mao Tse Tung’s Tea Shop? (link) Stalin Samosa Shop? Mahmud Ghazni’s Mouthwatering Masala Dosas? Jihad Jalebi Junction? Kill-the-Kafir Kulfi Corner? (link)